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Marketing for hospitality and tourism / by Philip Kotler, John Bowen and James Makens.

By: Contributor(s): Material type: TextTextPublication details: New Delhi ; Pearson, c1996.Edition: 3rd edDescription: 909p. : col. ill. ; 26cmISBN:
  • 817758203
Subject(s): DDC classification:
  • 647.940688 21
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books IBA Library General Stacks Fiction 658.8 K848m 1996 (Browse shelf(Opens below)) C-1 Available 00049522

Includes bibliographical references and index.

BBA.

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