Advertising, promotion and other aspects of integrated marketing communication / Terence A. Shimp, J. Craig Andrews.
Material type:
TextPublication details: Australia South Western c2013.Edition: 10th editionDescription: xxii, 729 p. : ill. ; 27 cmISBN: - 978113319142
- 22 658.82
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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IBA Library General Stacks | Fiction | 658.82 S555a (Browse shelf(Opens below)) | C-3 | Available | 00050956 | ||
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IBA Library General Stacks | Fiction | 658.82 S555a (Browse shelf(Opens below)) | C-4 | Available | 00050957 | ||
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IBA Library General Stacks | Fiction | 658.827 SH 556a 2013 (Browse shelf(Opens below)) | C-2 | Available | 00050358 | ||
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IBA Library General Stacks | Fiction | 658.827 SH 556a 2013 (Browse shelf(Opens below)) | C-1 | Available | 00050353 |
BBA.
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