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Advertising and promotions : An integrated brand approach / Richard J. Semenik... [et al.].

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Material type: Text

TextPublication details: Australia : South- Western, c2012.Edition: 6th edDescription: xli, 710p. : ill. ; 27 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	IBA Library General Stacks	Fiction	659.1 S471a (Browse shelf(Opens below))	C-1	Available		00050199

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