TY  - BOOK
AU  - Kotler, Philip.
AU  - Armstrong, Gary
TI  - Principles of marketing
SN  - 81203349
U1  - 658.8 22
PY  - 2004///
CY  - New Delhi
PB  - Pearson Prentice Hall
KW  - Marketing
N1  - BBA
ER  -