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International business : the challenge of global competition /

Ball, Donald A.

International business : the challenge of global competition / Donald A. Ball, Wendell H. McCulloch, Jr. - 6th ed. - Chicago : Irwin, c1996. - xxv, 773 p. : ill. (some col.), col. maps ; 29 cm.

Colored map on endpapers. One folded color map inserted.

Includes bibliographical references (p. 717-736) and indexes.

0256166013 0256166064 (annotated instructor's ed.)


International business enterprises--Management.
International business enterprises.
International economic relations.

HD62.4 / .B34 1996

658.049
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