Strategic marketing management : (Record no. 136)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00708cam a22002415a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 13787495 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhUIB |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210401145234.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 041119s2004 mau 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978075065938 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BD-DhUIB |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.8009 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wilson, Rechard M.S. |
| Fuller form of name | (Richard D.) |
| 9 (RLIN) | 261 |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic marketing management : |
| Remainder of title | planning, implementation and control / |
| Statement of responsibility, etc. | by Richard Wilson, Colin Gilligan. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | Routledge, |
| Date of publication, distribution, etc. | c2005. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 867p. : |
| Other physical details | ill. ; |
| Dimensions | 28 cm. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | BBA. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 9 (RLIN) | 96 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Portfolio. |
| 9 (RLIN) | 262 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gelling, Colin. |
| 9 (RLIN) | 263 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Fiction | IBA Library | IBA Library | General Stacks | 02/25/2020 | Trim education | 658.8009 W664s 2005 | 00051238 | 04/01/2021 | C-1 | 04/01/2021 | Books | |||||
| Dewey Decimal Classification | Fiction | IBA Library | IBA Library | General Stacks | 02/25/2020 | Trim education | 658.8009 W664s 2005 | 00051239 | 04/01/2021 | C-2 | 04/01/2021 | Books | |||||
| Dewey Decimal Classification | Fiction | IBA Library | IBA Library | General Stacks | 02/25/2020 | Trim education | 658.8009 W664s 2005 | 00051240 | 04/01/2021 | C-3 | 04/01/2021 | Books | |||||
| Dewey Decimal Classification | Fiction | IBA Library | IBA Library | General Stacks | 02/25/2020 | Trim education | 658.8009 W664s 2005 | 00051241 | 04/01/2021 | C-4 | 04/01/2021 | Books | |||||
| Dewey Decimal Classification | Fiction | IBA Library | IBA Library | General Stacks | 02/25/2020 | Trim education | 658.8009 W664s 2005 | 00051242 | 04/01/2021 | C-5 | 04/01/2021 | Books |