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Marketing 4.0 : (Record no. 62)

MARC details
000 -LEADER
fixed length control field 00856cam a2200265 i 4500
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhUIB
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210320112758.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 161028s2017 nju 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781119341208 (cloth)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781119341147 (epub)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781119341062 (ePDF)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Modifying agency BD-DhUIB
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip,
Relator term author.
9 (RLIN) 98
245 10 - TITLE STATEMENT
Title Marketing 4.0 :
Remainder of title moving from traditional to digital /
Statement of responsibility, etc. by Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.
246 3# - VARYING FORM OF TITLE
Title proper/short title Marketing four point zero
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Canada :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. c2017.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 184 pages ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
9 (RLIN) 96
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
9 (RLIN) 121
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kartajaya, Hermawan,
Dates associated with a name 1947-
Relator term author.
9 (RLIN) 122
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Setiawan, Iwan,
Relator term author.
9 (RLIN) 123
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Copy number Price effective from Koha item type Total Checkouts
    Dewey Decimal Classification     Fiction IBA Library IBA Library General Stacks 03/16/2017 Trim Education 658.8 K87m 00050777 03/20/2021 C-3 03/20/2021 Books  
    Dewey Decimal Classification     Fiction IBA Library IBA Library General Stacks 03/16/2017 Trim Education 658.8 K87m 00050778 03/20/2021 C-4 03/20/2021 Books  
    Dewey Decimal Classification     Fiction IBA Library IBA Library General Stacks 03/16/2017 Trim Education 658.8 K87m 00050779 03/20/2021 C-5 03/20/2021 Books  
    Dewey Decimal Classification     Fiction IBA Library IBA Library General Stacks 03/16/2017 Trim Education 658.8 K87m 00050780 03/20/2021 C-6 03/20/2021 Books  
    Dewey Decimal Classification     Fiction IBA Library IBA Library General Stacks 03/16/2017 Trim Education 658.8 K87m 00050781 03/20/2021 C-7 03/20/2021 Books  
    Dewey Decimal Classification     Fiction IBA Library IBA Library General Stacks 03/16/2017 Trim Education 658.8 K87m 00050782 03/20/2021 C-8 03/20/2021 Books  
    Dewey Decimal Classification     Fiction IBA Library IBA Library General Stacks 03/16/2017 Trim Education 658.8 K87m 00050783 03/20/2021 C-9 03/20/2021 Books  
    Dewey Decimal Classification     Fiction IBA Library IBA Library General Stacks 03/16/2017 Trim Education 658.8 K87m 00050784 03/20/2021 C-1o 03/20/2021 Books  
    Dewey Decimal Classification     Fiction IBA Library IBA Library General Stacks 05/16/2017 Trim education 658.8 K87m 2017 00050775 03/31/2021 C-1 03/31/2021 Books  
    Dewey Decimal Classification     Fiction IBA Library IBA Library General Stacks 05/16/2017 Trim education 658.8 K87m 2017 00050776 03/31/2021 C-2 03/31/2021 Books  
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