Global marketing / Warren J. Keegan, Lubin Graduate School of Business, Pace University, New York City and Westchester, New York, Mark C. Green, Department of Business Administration and Economics, Simpson College, Indianola, Iowa.

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Material type: Text

TextPublisher: Boston : Pearson, c2017Edition: 9th edDescription: xx, 604 pages ; 28 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Books	IBA Library General Stacks	Fiction	658.848 K26g (Browse shelf(Opens below))	C-1	Available	00050650
Books	IBA Library General Stacks	Fiction	658.848 K26g (Browse shelf(Opens below))	C-2	Available	00050651
Books	IBA Library General Stacks	Fiction	658.848 K26g (Browse shelf(Opens below))	C-3	Available	00050652

Revised edition of the authors' Global marketing, 2015.

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