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Marketing models : multivariate statistics and marketing analytics / by Dawn Iacobucci.
Material type:
TextPublication details: Australia ; Mason, Ohio : South-Western, Cengage Learning, c2015.Description: 146p. : ill. ; 25 cmISBN: - 9781502901873
- 22 658.8
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IBA Library General Stacks | Fiction | 658.8 L142m 2015 (Browse shelf(Opens below)) | C-1 | Available | 00050962 | ||
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IBA Library General Stacks | Fiction | 658.8 L142m 2015 (Browse shelf(Opens below)) | C-2 | Available | 00050963 | ||
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IBA Library General Stacks | Fiction | 658.8 L142m 2015 (Browse shelf(Opens below)) | C-3 | Available | 00050964 | ||
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IBA Library General Stacks | Fiction | 658.8 L142m 2015 (Browse shelf(Opens below)) | C-4 | Available | 00050965 | ||
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IBA Library General Stacks | Fiction | 658.8 L142m 2015 (Browse shelf(Opens below)) | C-5 | Available | 00050966 |
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| 658.8 L142m 2015 Marketing models : multivariate statistics and marketing analytics / | 658.8 L142m 2015 Marketing models : multivariate statistics and marketing analytics / | 658.8 L142m 2015 Marketing models : multivariate statistics and marketing analytics / | 658.8 L142m 2015 Marketing models : multivariate statistics and marketing analytics / | 658.8 L944s 2006 Services marketing : people, technology, strategy / | 658.8 L944s 2006 Services marketing : people, technology, strategy / | 658.8 L944s 2006 Services marketing : people, technology, strategy / |
Includes bibliographical references (p. 199-200) and index.
BBA.
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