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Integrated advertising, promotion, and marketing communications / by Kenneth E. Clow, Donald Baack.

By: Contributor(s): Material type: TextTextPublication details: India : Pearson, c2007.Edition: 3rd edDescription: 537p. : ill. ; 27 cmISBN:
  • 813170996
Subject(s): DDC classification:
  • 22 659.1
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books IBA Library General Stacks Fiction 659.1 C648i (Browse shelf(Opens below)) C-1 Available 00049499

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