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Global Marketing / by Warren J. Keegan, Mark C. Green. by
Edition: 9th ed.
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : Pearson, c2017
Availability: Items available for loan: IBA Library (3)Location, call number: General Stacks 658.848 K26g, ...
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Global marketing / Warren J. Keegan, Lubin Graduate School of Business, Pace University, New York City and Westchester, New York, Mark C. Green, Department of Business Administration and Economics, Simpson College, Indianola, Iowa. by
Edition: 9th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2017
Availability: Items available for loan: IBA Library (3)Location, call number: General Stacks 658.848 K26g, ...
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Management / by Ricky W. Griffin. by
Edition: 12th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : Cengage learning ; c2017
Availability: Items available for loan: IBA Library (1)Location, call number: General Stacks 658GRM.
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Strategic marketing management in Asia : case studies and lessons across industries / foreword by Jaideep Prabhu, University of Cambridge, UK ; endorsements by Jagdish Sheth, Emory University, USA, Katsuri Rangan, Harvard Business School, USA, Abdul Mannan, University Grants Commission, Bangladesh ; edited by Syed Saad Andaleeb, Khalid Hasan, The Nielsen Company; ResInt Canada. by
- Prabhu, Jaideep C [author of foreword.]
- Sheth, Jagdish N
- Rangan, Katsuri
- Mānnāna, Ābadula
- Andaleeb, Syed Saad [editor,, contributor.]
- Hasan, Khalid (Social surveyor) [editor,, contributor.]
Edition: First edition.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bingley, UK ; North America : Emerald, c2017
Availability: Items available for loan: IBA Library (6)Location, call number: General Stacks 658.8009 STR 2017, ...
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