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Principles of marketing / by Philip Kotler, Gary Armstrong.

By: Contributor(s): Material type: TextTextPublication details: New Yourk : Pearson, c2016.Edition: 16th edDescription: 731p. : ill. ; 28 cmISBN:
  • 978129209248
  • 129209248
Subject(s): DDC classification:
  • 658.8 20
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books IBA Library General Stacks Fiction 658.8 K848p 16th ed. (Browse shelf(Opens below)) C-1 Available 00050566
Books Books IBA Library General Stacks Fiction 658.8 K848p 16th ed. (Browse shelf(Opens below)) C-2 Available 00050567
Books Books IBA Library General Stacks Fiction 658.8 K848p 16th ed. (Browse shelf(Opens below)) C-3 Available 00050568

Col. map on endpaper.

Includes bibliographical references and indexes.

BBA.

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