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1.
Accounting principles / Jerry J. Weygandt, Paul D. Kimmel, and Donald E. Kieso. by
Edition: Twelfth edition.
Material type: Text Text; Format: print ; Literary form: Dramas
Publisher: Delhi : Wiley, 2016
Availability: Items available for loan: IBA Library (10)Location, call number: General Stacks 657 W545a 2016, ...

2.
Crafting and executing strategy : the quest for competitive advantages / by Arthur A Thompson ...[et al.]. by
Edition: 16th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : McGraHill, c2008
Availability: Items available for loan: IBA Library (14)Location, call number: General Stacks 658.4012 T371c 2008, ...

3.
Modern accountancy by Amitabha mukherjee, Mohammed Hanif by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill c2003
Availability: Items available for loan: IBA Library (5)Location, call number: General Stacks 657A516M2nded.2012, ...

4.
International marketing / by Michael R. Czinkota, Likka A. Ronkainen by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Cengage Learning India Private Limited, c2013
Availability: Items available for loan: IBA Library (5)Location, call number: General Stacks 658.848 C998i 2013, ...

5.
Consumer Behavior : Building Marketing Strategy / by Del I Hawkins, David L Mothersbaugh, Amit Mookerjee. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : McGraw Hill, c2011
Availability: Items available for loan: IBA Library (5)Location, call number: General Stacks 658.8342C393 H314c 11th ed., ...

6.
Exploring corporate strategy / by Gerry Johnson, Kevan Scholes, Richard Whittington. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson, c2005
Availability: Items available for loan: IBA Library (22)Location, call number: General Stacks 658.4012 J632e, ...

7.
Human Resource Managment / by Gary Dessler, Biju Varkkey. by
Edition: 14th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Pearson, c2016
Availability: Items available for loan: IBA Library (10)Location, call number: General Stacks 658.3 D472h, ...

8.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch , Michael A. Belch.and Keyoor, Purani. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : McGraw-Hill, c2012
Availability: Items available for loan: IBA Library (2)Location, call number: General Stacks 659.1 B419a 2013, ...

9.
Strategic Management : concepts and cases / Fred R.David. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Prentice - Hall of India Private Limited, c 2007
Availability: Items available for loan: IBA Library (1)Location, call number: General Stacks 658.401 D28s 2007.

10.
Consumer behavior : buying, having, and being / Michael R. Solomon. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : PHI Learning, c2013
Availability: Items available for loan: IBA Library (2)Location, call number: General Stacks 658.834 SO689c, ...

11.
Consumer behavior : building marketing strategy / by Del I. Hawkins, David L. Mothersbaugh and Amit, Mookherjee. by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New Delhi : McGraw-Hill Education, c2014
Availability: Items available for loan: IBA Library (3)Location, call number: General Stacks 658.834 H314c, ...

12.
Principles of marketing / by Philip Kotler...[et al.]. by
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi. : Pearson, c2010
Availability: Items available for loan: IBA Library (12)Location, call number: General Stacks 658.8 K848p, ...

13.
Marketing research : an applied orientation / by Naresh K. Malhotra, Satyabhushan Dash. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Pearson, c2010
Availability: Items available for loan: IBA Library (10)Location, call number: General Stacks 658.83 M249m, ...

14.
Marketing management / Philip, Kotler...[at al.]. by
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Pearson Prentice Hall, c2009
Availability: Items available for loan: IBA Library (10)Location, call number: General Stacks 658.8 K848m 13th ed., ...

15.
Marketing Managment / by Philip Kotler, Kevin Lane Keller. by
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Prentice- Hall, c2009
Availability: Items available for loan: IBA Library (4)Location, call number: General Stacks 658.8 K848m 13th ed., ...

16.
Principles of marketing / by Philip Kotler, Gary Armstrong. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson Prentice Hall, c2006
Availability: Items available for loan: IBA Library (3)Location, call number: General Stacks 658.8 K848m 11th ed., ...

17.
Principles of marketing / by Philip Kotler, Gary Armstrong. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson Prentice Hall, c2004
Availability: Items available for loan: IBA Library (5)Location, call number: General Stacks 658.8 K848p 10th ed., ...

18.
Management information system / by James A. O'Brien, George M. Marakas & Ramesh Behl. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Mc-Graw Hill, c2009
Availability: Items available for loan: IBA Library (15)Location, call number: General Stacks 658.4038 Ob6m 9th ed., ...

19.
Business communication : connecting in a digital world / by Raymond V. Lesikar...[at al.]. by
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : McGraw-Hill/Irwin, c2015
Availability: Items available for loan: IBA Library (10)Location, call number: General Stacks 658.45 L629b 13th ed., ...

20.
Marketing practices in developing economy / Foreword by Philip Kotler ; edite by Ruby Roy Dholakia, Sayed Farhat Anwar and Khalid Hasan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : PHI Learning, c2009
Availability: Items available for loan: IBA Library (15)Location, call number: General Stacks 658.854 D535m 2009, ...

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